Cost saving of food packaging box is innovation, and innovation should bring savings.

創(chuàng)新，不是互聯(lián)網(wǎng)時代的代名詞，包裝設計在全球互聯(lián)網(wǎng)經(jīng)濟時代中，從來未停止過創(chuàng)新在領域中發(fā)展。隨著高科技創(chuàng)新市場競爭的熾熱白化、商業(yè)模式，產(chǎn)品策略、產(chǎn)品的創(chuàng)新是這個時代討論的熱門，但創(chuàng)新對于現(xiàn)代包裝盒制作設計也是比較常見的

Innovation is not synonymous with the Internet era. Packaging design has never stopped developing in the field of innovation in the era of global Internet economy. With the high-tech innovation, the intense whitening of market competition and business model, product strategy and product innovation are the hot topics in this era, but innovation is also common for the production and design of modern packaging boxes

包裝的設計視覺化風格追求是要根據(jù)產(chǎn)的特點進行設計，在視覺化的形象上的包裝設計特點是來自產(chǎn)品的創(chuàng)新，要將創(chuàng)新個性化的特點顯現(xiàn)出來從中設計挖掘，從實踐中挖掘出產(chǎn)品散發(fā)出的魅力，做到符合產(chǎn)品的視覺享受的高度。

The pursuit of the visual style of packaging design is to design according to the characteristics of the product. The packaging design characteristics in the visual image come from the innovation of the product. We should show the personalized characteristics of innovation, excavate the charm of the product from design and practice, so as to meet the height of the visual enjoyment of the product.

不規(guī)則包裝盒創(chuàng)意設計

Creative design of irregular packing box

伴隨著精美包裝的產(chǎn)品琳瑯滿目，眾人的審美標準也是日益提高，從高端豪華的禮品到各式各樣精美包裝的休閑食品，消費者也是司空見慣、審美疲勞，早就沒有了早年前哪些精美的包裝帶給人們的驚喜了。

With a wide range of beautifully packaged products, people's aesthetic standards are also improving day by day. From high-end luxury gifts to all kinds of delicately packaged leisure food, consumers are also common and aesthetic fatigue. There is no surprise brought by the exquisite packaging in the early years.

創(chuàng)新簡單的說：不斷地開發(fā)新產(chǎn)品、開辟新市場、應用新科技技術材料。針對這些言簡意賅的內(nèi)容研究。產(chǎn)品包裝創(chuàng)新而言，產(chǎn)品其實沒有什么變化，設計方式還是原設計，如果用一個高顏值創(chuàng)新的包裝再度推廣市場中，結果會給消費者不一樣的新鮮感，但是產(chǎn)品終究還是那個產(chǎn)品。

Innovation simply put: constantly develop new products, open up new markets and apply new science and technology materials. Research on these concise and comprehensive contents. In terms of product packaging innovation, there is no change in the product. The design method is still the original design. If a high-value innovative packaging is promoted to the market again, the result will give consumers a different freshness, but the product is still the same product after all.

只有在產(chǎn)品包裝上不斷的突破創(chuàng)新常規(guī)，產(chǎn)品才會在消費者心中產(chǎn)生獨特、新穎的消費體驗，同時也會擴大產(chǎn)品的知名度。

Only by constantly breaking through the innovation convention in product packaging, will the product produce a unique and novel consumption experience in the hearts of consumers, and expand the popularity of the product at the same time.